Pricing

Cheaper than your worst trade.

7-day free trial on every plan. No card to start. Cancel inside WhatsApp anytime.

Monthly Annual Save 20%

Starter

For curious investors getting started.
£19/ mo
Billed monthly.
  • Morning briefings and evening roundup
  • Conversational chat on any ticker
  • Watchlist up to 5 tickers
  • 14-day message history
Start 7-day free trial
Most popular

Standard

For active investors running real positions.
£49/ mo
Billed monthly.
  • Everything in Starter
  • Deep dives on any ticker
  • Earnings and filing alerts
  • Email alerts in addition to WhatsApp
  • Portfolio tracking, up to 20 positions
  • Watchlist up to 30 tickers
  • 90-day message history
Start 7-day free trial

Pro

For people who read 10-Ks for fun.
£129/ mo
Billed monthly.
  • Everything in Standard
  • Unlimited deep dives
  • Priority response queue
  • Custom briefing schedule
  • Unlimited portfolio and watchlist
  • Priority access to new features
Start 7-day free trial

All plans run entirely on WhatsApp. Less than the data terminals professionals pay thousands for. Capital at risk. KEEL outputs are research, not investment advice.

Pricing questions

How does the free trial work?
Message KEEL on WhatsApp and you get 7 full days of Standard-tier access. No card required to start. We'll send a single reminder before the trial ends. If you do nothing, the trial expires and you stop getting messages. No surprise charges.
Can I switch plans later?
Yes. Tell KEEL "upgrade to Pro" or "downgrade to Starter" inside WhatsApp. Changes apply on your next billing cycle, prorated.
How does annual billing work?
Pay for a year up front, save 20%. Effective rates: Starter £15.20/mo, Standard £39.20/mo, Pro £103.20/mo. Cancel anytime, refunded prorata for the unused months.
Can I cancel anytime?
Yes. No contracts, no lock-in. Send "cancel" inside WhatsApp. Your access continues until the end of the current billing period.
What markets does KEEL cover?
US equities (NYSE, NASDAQ) and UK equities (LSE). KEEL handles GBP and USD positions and converts P&L into your entry currency automatically.